Trustpilot allows you to get great reviews by making it easy for customers to leave reviews. Companies use Trustpilot to establish credibility and improve their reputation. With the Ambassador Trustpilot integration, you can leverage the combined power of positive reviews and word-of-mouth referrals.

What does the Trustpilot integration do?

Connect your Trustpilot Enterprise account to automatically enroll any verified customers that leave a 4- or 5-star review. Once enrolled, ambassadors will receive the New Ambassador welcome email with a unique referral link to start instantly sharing. 

How do I set up the Trustpilot integration?

Follow the steps below to integrate with Trustpilot. Please note, you will need to be on the Enterprise version of Trustpilot in order to utilize this integration. Any plan of Ambassador can set up the integration. Looking to upgrade your Trustpilot account? Learn more here.
Step 1: In the navigation menu on the left, click "Settings."

Step 2: Next, click the “Integrations” tab. You'll be taken here

Step 3: Once on this page, you’ll see the button to connect the Trustpilot integration.

After clicking "Connect," you'll be taken to the integration page.

Step 4: Before linking the integration, please go to the "Applications" page in your Trustpilot account and create a new application with a redirect URI of admin.getambassador.com.

Step 5: Once the application is created, copy the API Key and Secret. 

You'll enter these in the "Trustpilot Credentials" fields on the Trustpilot integration page in Ambassador. 

Step 6: Click "Link Integration" and you will be redirected to Trustpilot to authorize. 

Following authorization, you'll be redirected back to Ambassador where a webhook URL will be provided. 

Please note, a Trustpilot segment will automatically be created for ambassadors that were enrolled based on a 4- or 5-star review. We recommend keeping this Trustpilot segment and assigning it to the appropriate campaign. This will allow you to have additional reporting insight on your ambassadors that were enrolled via the Trustpilot integration. If you do not wish to enroll ambassadors into a separate segment for further reporting insight, you can clear out the Trustpilot segment and utilize an existing one.  

Step 7: To finish setting up the integration, please go to the "Webhook Notifications" page within the "Integrations" section of your Trustpilot account. Under "Events," create a "New Review" webhook using the URL provided in Ambassador. 

Step 8: The integration is now complete! To ensure verified Trustpilot reviewers receive campaign access and the New Ambassador welcome email, please assign the "Trustpilot" Segment to the appropriate campaign. If you need a refresher on how to assign a segment to a campaign, check out our support article: How do I assign ambassadors to a campaign?


 Other support articles you may be interested in:

Did this answer your question?